It is typically developed at a high level within the firm, by the board of directors or the top management team. Businesses know that many users are accessing their web content via mobile devices so theyre adjusting and planning accordingly. Like it or not the mobile revolution is upon us, and businesses who want to stay in the game must consider integrating an enterprise mobile strategy into their existing technology infrastructure. The other aspect of developing mobile strategy is that the mobile landscape changes very quickly, so the most important tenet of this mobile strategy is that it is highlevel enough to endure changes in market conditions and consumer needs. Selecting an enterprise mobile application development platform, 201819 evolution of the web standards, and by its nature will always lag advances in native os styling. Pdf mobile web strategy for enterprise success ijwsc. By 2018, more than 50% of b2e mobile apps will be created by enterprise business analysts with codeless tools. Developing a truly comprehensive and securityconscious mobility strategy. Managing enterprise mobility and maintaining operational visibility of mobile usage used to be simple. This article will help you align all your mobility initiatives with the proper mobile strategy planning and develop a framework which keeps all projects on track with minimal. Theres a balance to be achieved between the direct costs associated with upgrading and the overall value gained by increasing productivity with newer, more secure mobile devices. Enterprise strategy, or corporate strategy as it is also known, is the broadest form of strategy within a business. Most say no, but that, says disabato, is where the conversation should start.
Bring yourself up to speed with our introductory content. The transformative power of mobile, coupled with increasing demand from customers and employees and heightened competition has made enterprise mobility initiatives highpriority items, rather than nicetohaves. Creating a holistic mobility strategy revised edition. Tips for developing a mobile device management strategy. Six building blocks for creating real it strategies all enterprises claim to have a welldefined business strategy, but most do not a major hurdle facing it strategic planners. Solution selection it service management a holistic mobility strategy can not live in either a technology or business silo. She points out that mobile technology is deeply tied to other enterprise it initiatives, including cloud computing, big data and social business tools. Pdf epub mobi for kindle look for other great resources at microsoft. An enterprise approach to digital strategy, on the other hand, can help create a seamless customer experience that supports a companys brand, regardless of touch point, channel, or device. Mobile moments can include anything from figuring out information on a given subject, answering a question, performing calculations and making recordings. If you consider that the web was a great driver of the 21st century economy till now, the connected mobile and internet of things powered by apis will be the driver for the future. Servando has an mba from pepperdine university, and a b. Seven steps to create an unbeatable enterprise mobility. The 2020 action plan is designed to be crosscutting and to support agencies in fulfilling a wide array of legislative and administrative requirements, while also prioritizing foundational activities for agencies in developing a mature data asset management environment.
The basic level of mobile security is to protect data and access to a network, but understanding the needs of mobile users and their devices is the key. Companies provided mobile employees with a smartphone, negotiated a good carrier rate plan and then, they were done. You dont want to change a companys culture too soon. Leverage apis to create a successful enterprise mobile app. Download your free ebooks in pdf, epub andor mobi for. Depending on the size of the organization, this can cover tens of thousands of individuals. The lack of foresight and inability to form a holistic enterprise mobile strategy prevents organizations from harnessing good returns on their mobile related investments. Weve whittled this down to the most essential pieces. The numberone question clients ask gartner research director michael disabato is, which enterprise mobility management solution should i buy. Aug 12, 2015 the numberone question clients ask gartner research director michael disabato is, which enterprise mobility management solution should i buy. But a business strategy can be inferred from the operational choices made by the enterprise, and be used to create an it strategy that fuels business success.
Mobile app strategies white paper samsung business. However, enterprise mobility management can be a daunting task for organizations. Webinar overview lay the framework for a robust enterprise mobile strategy. Apr 21, 2016 elements of a successful mobile strategy. The instant when a person decides to access a mobile app is known as a mobile moment a phrase coined by forrester researchs ted schadler. Depending on your companys culture, implementing an enterprise wide mobile strategy will vary. An advantage of web apps is that they can be immediately downloaded from the originator without having to navigate an app store. Overcome the challenges of enterprise mobility and seize the opportunities in transforming your organization. Codefree mobile app development for maximized stakeholder input custom, visually stunning consumer apps and powerful enterprise apps fully native apps for ios and android smartphones and ipad tablets connected apps utilizing the latest data integration methods. E waterloo, on, canada n2k 0a7 to download pdf or ebook copies of the definitive guide to.
May 17, 2017 enterprise mobile strategy framework i 1. The lack of foresight and inability to form a holistic enterprise mobile strategy prevents organizations from harnessing good returns on their mobilerelated investments. Today, enterprises are faced with increased global competition in an environment where customers are demanding faster delivery, better service and also want to gain significant and immediate business value by increasing productivity and reducing. Federal data strategy leveraging data as a strategic asset. In order to identify how it business values could be generated in a mobile enterprise. Enterprise mobility is an approach to work in which employees can do their jobs from anywhere using a variety of devices and applications. E waterloo, on, canada n2k 0a7 to download pdf or ebook copies of the definitive guide to enterprise mobile security. Its time to seriously assess your mobile app strategy examine seven steps for developing a current, secure and wellmanaged mobile app portfolio for your enterprise. The views, opinions and information expressed in this book, including. The ultimate guide to an effective enterprise mobile application development strategy by hokuapps seo. If you consider that the web was a great driver of the 21st century economy till now, the connected mobile and internet of things.
Since pdf documents are such a large part of many organizations web content, it makes sense to consider these files when. A mobility strategy must include an analysis of the total cost of ownership as well as the total economic impact of the solution. An enterprise mobility strategy defines business goals and objectives, lays out an implementation roadmap on how to get there, determines policies for governance and defines relevant measurement models to followup on roi. Enterprise strategy deals with the issues that affect the firm as a whole. The roadmap to a digital enterprise through mobility industry today. Byod strategies are starting to take hold and companies are recognizing the. Changing mobility landscape driven by device, app and data rate growth 73% mobile device growth 2 2014 to 20181 app access growth by mobile device 2014 to 2017 mobile network connection speed average per user. Tangible, quantifiable end user value from business mobility. How to develop your enterprise mobile strategy its impossible to overstate the impact that mobile technology has had on the way that we access information, the way we communicate with one another, and yes, the way we do business. Agile enterprise mobile strategy beautiful consumer apps. Enterprise mobile strategy resources and information.
Here the enterprise mobile strategy for 2020 and beyond. Devising a mobile application development strategy is challenging for any enterprise. The adoption of smart phones and tablets continues to grow in both the consumer and enterprise spaces. Rethinking enterprise mobility strategies cognizant. It also fosters the transparency and agility necessary to make informed decisions for quick response to. How to determine which path your mobile security strategy. To start the process of considering an enterprise wide mobile strategy, you need to consider two important things. The first time is always the hardest, as it requires the involvement of multiple personnel, and key decisions to be taken on funding and feasibility. Mobility isnt a technology problem, disabato told attendees at the gartner catalyst conference in. It must encompass both business needs and it requirements. Enterprise mobility strategy and planning microsoft download center. Apr 07, 2020 and most importantly, your mobile strategy will be directly impacted by this analysis.
A guide to formulating and implementing your enterprise mobility strategy. Ultimate guide to an enterprise mobile application. Mobilesmith offers a unique combination of benefits for enterprises looking to make mobile a longterm strategy for success. B2b saas pricing strategy, enterprise software pricing. Like it or not the mobile revolution is upon us, and businesses who want to stay in the game must consider integrating an enterprise mobile. Six building blocks for creating real it strategies.
Everywhere you look, you see that mobile first dominates current web strategies. The 3 different types of 5g technology for enterprises. The emphasis is on evolving a firstgeneration strategy to one that is more aligned with current mobile technologies and trends. Research from market research firm strategy analytics shows that over 90% of organizations now have employees using smartphones within their organizations. Reset your enterprise mobility reset your mobility goals for optimal growth, productivity and customer experience. Strategic level paper e3 enterprise strategy revision summaries chapter topic page number 1 strategic management 3 2 mission, objectives and stakeholders 11 3 environmental analysis 15 4 the position audit and corporate appraisal 19. A holistic mobility strategy can not live in either a technology or business silo. Indeed, in the past few years we have seen the conversation.
Before we start thinking about mobility strategy, it is useful to. Ibm enterprise content management mobile application. At honeywell enterprise mobility, we offer a comprehensive set of solutions that addresses every phase of the mobility lifecycle from device selection to security concerns while enabling your employees to work from any device at any time, anywhere in the world. Enterprise mobility has been on the radar of organizations for some time, but there is a new sense of urgency.
This essential technology allows it to support multiple platforms and form factors. And most importantly, your mobile strategy will be directly impacted by this analysis. This research provides cios with a set of guidelines and questions that can be used to help form or validate their mobile strategies. Selecting an enterprise mobile application development. Take a holistic view of the enterprise wide mobility needs. How to craft a mobility strategy to maximize employee productivity, streamline operations, and build an efficient business. Get new insights on how you can control the monstrous surge in mobility while embracing the byod culture and resolving the chaos on security. By 2017, 50% of todays deployed mobile enterprise apps will be completely rewritten or replaced.
At the same time, businesses need to design strategies which ensure a balance between the convenience of using mobile devices and the security and reliability. Apr 27, 2012 this research provides cios with a set of guidelines and questions that can be used to help form or validate their mobile strategies. A mobile strategy needs to holistically define business objectives. By understanding all the factors that contribute to.
129 1224 451 598 1445 1417 1315 419 796 325 53 1158 664 505 1219 1500 834 163 1213 1386 686 85 1092 463 335 101 296 1463 1296 1084 827 31 1003 367 110 755 14